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Scottish Collection, Harrods

Label Apeel for Harrods Scottish Collection
Classically designed labels for Harrods
Labels give the product stand out shelf presence
Produced using standard digital inks

The challenge
Like any business would we relished the opportunity to work on Harrods Scottish Collection of preserves and jams. As you would have expected from this British institution it demanded a high standard of service and as usual, us being us, we exceeded it.

The result
This classically designed label reflects the core quintessential values of the brand while still giving the product a stand out shelf presence. The white has all the opacity and brightness of a screen printed white but is in fact produced using standard digital inks.

The continuity of quality and colour across the range is an imperative part of this collection and highlights Label Apeel's commitment to quality.

This classically designed label reflects the core quintessential values of the brand while still giving the product a stand out shelf presence