Embossed Labels Debossed Labels

Texture is what epitomises a luxury brand. Luxury consumers are driven by touch more than they are by sight or taste. Luxury consumers stroke, paw, and fondle labels. That is why your label should incorporate embossing and/or debossing.


Embossing and debossing are the same process in different directions. Embossing pushes the paper up to create a raised surface. Debossing flattens the material to create an indent. Label Apeel are the UK's leading embossed label printer.

Whisky Labels


Are we really that good? Yes we are. Order a copy of our portfolio to see a wide range of labels, materials and finishes. Gather inspiration, find out what's new and see how different techniques combine to create high impact labels.

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