About the label

This beautifully designed label involves lots of decorative processes being brought together, forming a product much greater than the sum of its parts. This label manages to be both delicate and bold, the fine gold foil creates an elegant look, the only way to do this wonderful gin justice.

The challenges of this intricate label involved making sure that each decorative process was working to its maximum potential. The intricate shape involved us developing some new innovative stripping techniques to overcome the potential issues of web breaks. No label is too complex to be overcome, we love being pushed to innovate and retain our place at the forefront of printing potential. As the UK's leading label manufacturer, it's all in a day's work.

Specification:

• Designer - Think Bold Studio
• Material - Sirio Pearl Ice White
• Tooling - Embossing, Debossing and Foiling, Screens by Steve Wood Services Ltd
• Printing Method - HP Indigo WS6900
• Decorative Finishing - Hot foiled Embossed and Debossed, Spot Flexo Varnish and High Build Screen